By Exponent IP Please click on the image to view the presentation [This presentation originally appeared on the Exponent IP site]
IP Licensing: Inspirations for Biopharma IP Strategy
February 7, 2013 by Leave a Comment
By Reid Adler Please click on the slide above to view the presentation at Reid Adler’s Prezi account. This presentation was delivered to the Chicago Chapter, Licensing Executives Society. [This presentation originally appeared at Pratical IP Strategy]
The IP Ecosystem in Europe
January 21, 2013 by Leave a Comment
By Exponent IP Please click on the image to view the presentation [This presentation originally appeared at Exponent IP.]
Against the Odds: How the Bar Code Has Become Part of Everyday Life
January 11, 2013 by 1 Comment
By Neil Wilkof His passing away on December 9, 2012, at the age of 91, attracted some media attention, including in The New York Times on December 13, 2012 here and in Bloomberg BusinessWeek, in its most recent edition. The “he” is N. Joseph Woodland, and he was a co-inventor (along with Bernard Silver) of […]
Intellectual Property and the Business Model
November 28, 2012 by Leave a Comment
By Fred Logue Intellectual Property can be used in three ways in a business. Each of the dimensions gives the business leader more degrees of freedom when constructing his or her strategy when compared to the case where there is little valuable intellectual property. The degrees of freedom are well illustrated in the diagram below […]
IP Strategy and Productivity
November 19, 2012 by Leave a Comment
By Fred Logue What is an IP Strategist and what is their value? These are questions that give rise to debate often in the context of whether or not an IP Strategist should be a lawyer or have a professional qualification. This misses the point. I think the important thing in the whole strategist versus […]
Stay Ahead of the Competition
November 14, 2012 by Leave a Comment
By Lily Li Every diligent MBA student learns about Porter’s 5-forces analysis (pictured above) in one form or another. In effect, the competitiveness and ultimate value of any company or product depends on its relative market position to competitors, new entrants, substitute products, consumers, and suppliers. An effective patent strategy can improve your market position […]
Eight Species of Patent Strategy – Part 3 how intellectual property management develops from level 3 to level 4
September 25, 2012 by Leave a Comment
By Bill Meade Intellectual Property Management in a Growing Soon-To-Be-Company: Once a growing company signs its first cross license with a balancing payment going out, or has a “near death experience” with IP litigation, and/or loses a patent litigation, IP management gains its first proposition with senior management. The value of IP becomes intuitively obvious […]
The Apple vs. Samsung Verdict Actually Demonstrates that Patents Do Promote Product Innovation
September 24, 2012 by 1 Comment
By Jackie Hutter In the time that the Apple vs. Samsung patent fight has been underway, we have been inundated with an untold number of articles on how Apple is stifling innovation in the SmartPhone world. (Haven’t seen these: just do a Google search for “Apple stif . . .” you don’t have to type […]
What marketing should know about IP
September 14, 2012 by 3 Comments
By Duncan Bucknell IP is a source of great value for our organisation – keep in touch with the IP function. Messages around IP successes can really leverage our success in the market. You have to be very careful about what you say to the world, but when you get it right, you can sing […]
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