By Weston Anson
What is the right of publicity and where did it spring from? Directly from the old English right of privacy definition: That which prevents the misappropriation of one’s name, image or likeness.
Who should be aware of right of publicity issues? Anyone who has interests in right of publicity matters, including licensing professionals, should be aware of any legal issues dealing with those rights. A short example of those who deal with right of publicity licensing include the following:
Companies | Celebrities |
Nike | Michael Jackson |
Chanel | Tiger Woods |
Priceline.com | Catherine Zeta-Jones |
Verizon | Nicole Kidman |
Calvin Klein | Michael Jordan |
Wheaties | The Kardashians |
American Express | Madonna |
Coca-Cola | Phil Mickelson |
L’Oreal | Kathy Ireland |
Ford | Nicole Richie |
Read Weston Anson’s full paper on Right of Publicity protections in the 50 United States here.
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